Founded in 2013 by Creative Director Pınar Yürekli, Pia Yuli is a handcrafted fine jewelry brand creating timeless collections inspired by art, nature and meaningful stories. From baby jewelry and personalized keepsakes to natural gemstone necklaces, bracelets, rings and sculptural designs, every piece is thoughtfully created to become part of your personal legacy.

Born from the innovative spirit of San Francisco and refined through the centuries-old craftsmanship of Istanbul's Grand Bazaar, Pia Yuli blends advanced jewelry technology with traditional goldsmithing and GIA-certified gemstone expertise. This unique fusion allows the brand to create wearable sculptures with organic forms, exceptional detail and enduring quality.

The philosophy behind "Wear Your Legacy" transforms memories, emotions and heritage into handcrafted jewelry designed to be treasured for generations. Every collection reflects a balance between artistic expression and technical precision, celebrating individuality through timeless design and responsibly sourced materials.

Pia Yuli has collaborated with prestigious cultural institutions, including Pera Museum and Sabancı Museum, developing exclusive collections that merge historical inspiration with contemporary craftsmanship. These collaborations have strengthened the brand's vision of jewelry as wearable art rather than a simple accessory.

Since introducing its first collections in Los Angeles and expanding internationally, Pia Yuli has become known for distinctive handcrafted jewelry that combines sculptural aesthetics, natural gemstones and meaningful storytelling. Every necklace, bracelet, ring and earring is designed for those who seek elegance with purpose and appreciate jewelry that carries lasting significance.

Today, Pia Yuli continues to redefine modern fine jewelry by combining innovation, craftsmanship and artistic vision. Every creation reflects the belief that true luxury is personal, meaningful and designed to be worn as part of your story.